Sometimes we are constrained to the footage that a manufacturer provides to make a spot. In those instances it’s up to the production team to fill in the rest with all the creative tricks they can. This spot stands out from other running footage commercials because of its unique soundtrack and the rhythmic editing that accompanies it. The on screen graphics also react to the music making them stand out and make more of an impact.
We love working with a talented spokesperson that can bring their expert skills to our talented production crew. We take spokesperson spot to the next level by incorporating movement with the talent and our cameras. Adding movement isn’t easy, but the result is dynamic visuals that stand out and grab viewers attention.
Our client was looking for a creative way to bring energy, excitement, and a creative approach to their new spot. Desaturating the onlocation footage helps the spot to stand out from the norm and also helps the animated text to really pop. The text on screen gave us a chance to ditch the usual voiceover and blast and energetic song to grab the viewer.
Unique sponsorships and partnerships are a great way to show off cars in new creative ways. This spot was created specifically to play during a minor league baseball game. Filming on location in the stadium connects the cars to the fans and creates a very playful spot. Choosing the right color of car was key for them to stand out in the beautiful stadium.
We were very excited to work for a Genesis dealership that was ready to push the envelope in their production as much as the brand does in their products. Our goal was to show off the incredible luxury and quality of these vehicles and draw customers into their local dealership. Shooting the vehicles at night instantly sets the spot apart from other local dealership’s ads and highlights the brand’s style and sophistication. We chose to film around the dealership in downtown Raleigh to catch viewers attention and connect back to the local dealership.
This web slide plays with elements of the beautiful photography, allowing the radiating lights to blend in with the chosen typography and create a shadow mimicking the Corolla.
This web slide features geometric shapes paired with a tropical backdrop subtly showing through, giving the viewer that sense of summer mixed with the Mustang's sporty vibe.
This web slide integrates a fast-paced city in the backdrop with stylistic lights and shadows that compliment the innovative style and sleek design on the 2019 Mazda CX-5.
This ad on the 2019 Kia Sorento was made for the Facebook Ads platform. Our artists decided a beautiful shot of the Sorento was the best option for the square dimensions, allowing the vehicle to be front and center. The colors of the background and car also develop nice contrast with the Kia red and the Summer Sales Event logo in the bottom right.
This graphic functions as a popup on the client’s website, giving the viewer the option to fill out a form and gain a special offer shown to the left of the vehicle. Our artists chose a beach design to best convey the Summer Sales event going on at the time. The surfboard coming into the frame from the top right serves as a button that interacts with the overall design of the coupon.
This web slide seeks to show off the impressive body style of the new 2019 Toyota Highlander. The use of lines and a Toyota red backdrop help the viewer know where to look.
Sometimes a fan of vehicles is necessary to show viewers that they don't have to be stuck with just one color, one trime level, or one model.
Another tropical design, with a subtle palm tree and beach colors that give viewers a sense of summer. The black boxes match the accents of the camry and help the reader navigate the image.
This e-blast incorporates a city skyline in the back along with a crisp white 2019 Hyundai Santa Fe front and center for viewers to admire. The financing deal is clearly laid out above the car paired with a subtle CTA.
Below the vehicle, you can find information on the current dealership event and a secondary CTA promoting a cash offer.
At the bottom of the skyline, you can see the shadow of the vehicle behind the dealership address, location, and other manufacturer information.
Finally, the white strip at the end of the email holds the disclaimer information necessary for the current deal, along with the expiration date.
This email design allows viewers to peruse several vehicle options with deals catered to each one. The top hero image provides one CTA, and the “New Specials” title begins the array of showcased vehicles.
The two-column design shown here lends itself to seamless responsive design so mobile viewers can see each car individually.
Each vehicle has it’s own deal and button that takes the viewer to the respective landing page.
Below the four showcased automobiles, another deal for services is provided along with a button that takes viewers to a page to schedule an appointment and redeem the current offer.
The end of the email provides the dealership address and phone number.
This simple email design provides several offers for the viewer while eliminating the need to continuously scroll. The top part of the email features the new 2019 Ford Escape with two possible offers plus a bonus cash offer to qualifying members.
Below the offer, three more new vehicles are shown with corresponding buttons to reveal their respective offers. This three-column design also lends itself to seamless responsive design allowing the viewer to view one vehicle at a time.
The bottom of the email features the dealership name, address, and multiple phone numbers, backed by a great photograph of the Ford Focus with the dark blue-themed overlay.